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Dan L. Hoff

Chief Marketing Officer

Mr. Hoff provides leadership for Critica’s internal marketing efforts and provides marketing support and advice to our manufacturing partners.

Mr. Hoff brings over 35 years of senior, strategic marketing management and leadership to Critica.  Most recently, Dan operated the private marketing agency, Dan Hoff Marketing, which developed a nation-wide client base.  Dan’s practice spanned a broad range of industries with a particular focus on software, technology and manufacturing.

One of Dan’s practice specialties was devising launch strategies to introduce new and innovative products to market.  Dan’s client list included Owens Corning, US Bank, Microsoft, Starbucks and Adobe as well as over 100 SMB companies and tech startups.

linkedin.com/in/danlhoff

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Who We Are

Critica PPE is an elite representative for domestic manufacturers of Personal Protective Equipment. Critica PPE is focused on servicing the critical needs and stringent requirements of the health care, first responder, governmental, commercial and industrial sectors that depend upon the highest quality protective gear. To do so Critica PPE has made a commitment to build a secure and reliable domestic PPE supply chain immune from international entanglements and the risks and costs associated with global sourcing.

Critica PPE is an elite representative for domestic manufacturers of Personal Protective Equipment. Critica PPE is focused on servicing the critical needs and stringent requirements of the health care, first responder, governmental, commercial and industrial sectors that depend upon the highest quality protective gear. To do so Critica PPE has made a commitment to build a secure and reliable domestic PPE supply chain immune from international entanglements and the risks and costs associated with global sourcing.

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